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Kick & Punch / May 2017
Maureen Quirk, Global Newsroom

Ronda Rousey: ‘I don’t have pretty hands and I’m proud of it’

“My hands tell my story because they’re not for show. They’re for doing things,” says Reebok athlete and UFC athlete Ronda Rousey.

My hands tell my story because they’re not for show. They’re for doing things.

“Your hands are really how you take what’s in you and affect everything that’s outside.”

This week, in recognition of National Women’s Health Week, go-getters like Rousey are celebrating the strides women have made in fitness over the last decade, and reflecting on the crucial role fitness plays in leading a healthy lifestyle.  

Rousey herself has fought – both in and outside of the Octagon – to change the outdated stereotypes placed on women. She’s worked to break down the expectations of perfection and demonstrated on the world stage that physical strength and grit are no longer qualities to question in women, but rather, to praise.

And like so many influential women, it’s Rousey’s hands that have helped her make history.

“You don’t touch very many things with your nose or your ears or your elbows to do something or to affect something. It always starts with your hands. That connection’s with your hands,” she says.

Rousey is part of Reebok’s 2017 brand campaign, highlighted by the emotional spot, ‘Hands’ – an evolution of the company’s “Be More Human” platform. The campaign highlights how our hands tell the stories of our effort and hard work, successes and failures, and dedication to improvement.

Not surprisingly, it was through sport that Rousey discovered the power her hands hold. 

“In judo, every single match it was always your hands that touch first.”

And while her hands have incurred many bruises and scars since then, Rousey views them as a journal of her progress.

“I’m much more proud of my nine stiches scar across my knuckle … than I would be of perfectly flawless acrylic nails,” says Rousey.

I’m much more proud of my nine stiches scar across my knuckle … than I would be of perfectly flawless acrylic nails.

“I have scars on every single part of my hands for every single different reason, and it’s almost like a scrapbook; I’m proud of them. It’s like a tally of all of my hard work and accomplishments.”

Which of these accomplishments is the 30-year old most proud of?

“I’m proud of a lot of things I’ve done and I’m disappointed in a lot of things I haven’t been able to do,” says Rousey.

Rousey’s hands reflect both – her accomplishments and her disappointments – and in that, they showcase the effort she’s put into each endeavor.

“I don’t rank things as the most disappointing or the most prideful moment. It’s just different ups and downs and different moments, and I’m not marking the high or low watermark.”

I’m not marking the high or low watermark.

How do your hands tell your story?  Let us know by tweeting @reebok and tagging #BeMoreHuman .

Kick & Punch / May 2017
Maureen Quirk, Global Newsroom